About Will
Will has been in the fruit and vegetable business for over 40 years and knows all the growers and farmers worth knowing. His little black book of Aussie farmers is like the holy grail, and he spends his time, talking to farmers, tasting their produce and sourcing premium lines to go into your boxes.
Will Mission
His passion for fresh fruit and vegetables is evident in the comments we receive like “wow this is awesome” or “the kids have devoured everything” and “I haven’t tasted fruit like this in a long long time”. This is why we do it! And yes, we do have a farm and grow our own produce, but like any other line, it has to pass the ‘Will’ test and if its not good enough it wont be in your boxes.
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How to utilise your produce box: 5 essential tips
Since starting this business in March 2023 we have witnessed patterns emerging from our customers that have become integral to how we put your box together. It was always...
How to utilise your produce box: 5 essential tips
Since starting this business in March 2023 we have witnessed patterns emerging from our customers that have become integral to how we put your box together. It was always...
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7 grocery hacks everyone should know about
1. Where should you store your apples? You may already know that storing your apples by other fruit is a no-no. But did you know they actually should be stored near potatoes? Apples release...
7 grocery hacks everyone should know about
1. Where should you store your apples? You may already know that storing your apples by other fruit is a no-no. But did you know they actually should be stored near potatoes? Apples release...
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Living out of town shouldn’t mean we miss out o...
Hey, I’m Will, former fruit shop owner and supposed retiree at my farm in Guanaba. Ive been in fruit since my father introduced me as a young lad and have...
Living out of town shouldn’t mean we miss out o...
Hey, I’m Will, former fruit shop owner and supposed retiree at my farm in Guanaba. Ive been in fruit since my father introduced me as a young lad and have...
